A Day Out at JCB

I was lucky enough to have my poster for JCB selected and win a chance to visit the headquarters in Rochester, Staffordshire. Read about my experience and what I learnt. The branding was extremely strong from the minute we got there. The letters JCB were on flags outside the building, as well as on every …

Choosing the University of Derby: How did I get here?

A break from our usual Marketing fun. Here’s my personal experience, picking marketing and deciding on Derby. As somewhere I’ve been a part of for over a year, universities are institutions that people have depended on heavily to give them a degree that would help uncover and nurture talent. The University of Derby is one …